What Amazon’s Bezos Told Us In 1997

Remember 1997?  The year of Titanic, the first Harry Potter book and the best-selling Nokia  610. It was also the first year Jeff Bezos wrote a shareholder letter for his three-year old Amazon.com.

It makes fascinating reading. He talks about expanding staff from 158 to 614, having cash balances of $125mn and establishing strategic relationships with Yahoo, Netscape, GeoCities (I vaguely remember them), @Home (?) and Prodigy (?). He was especially proud of increasing sales from $16 million to $148 million. Continue reading “What Amazon’s Bezos Told Us In 1997”